A Private Label Ice-Cream Brand with Great Taste
The ice-cream range of the GLOBUS premium brand should look as delicious as it tastes.
There are few products that every child dreams of: ice cream is definitely one of them. But how do you design an ice-cream brand that stands out and still conveys common design traditions?
GLOBUS ice cream manages to stand out with a visual concept that is completely independent of its mother brand through design alone.
Quality and taste play the leading role in this design: GLOBUS ice cream uses only the best ingredients. The dominant images of the ingredients focus entirely on taste appeal – while the reduction in typography and illustrations suggests the absence of unnecessary additives.